Alexa and it's Data Collection

Alexa Internet, Inc. is a San Francisco-based American web traffic research firm. It is a wholly-owned branch of Amazon.

Alexa was established as an independent company in 1996 and purchased $250 million in equity by Amazon in 1999. Alexa offers traffic statistics, global rankings and other information to more than 30 million websites.

Alexa's traffic forecasts are based on data from its worldwide traffic panel, which is a survey of millions of Internet users using one of the different browser extensions.

In conjunction, Alexa receives a large portion of its traffic data from direct sources in the form of sites that have opted to implement the Alexa script on their web and to certify their metrics. However, site owners can often opt to keep their accredited metrics confidential.

Alexa's worldwide traffic rating is an indicator of how the company has been performing compared to all other websites for the last 3 months. The rank is determined using a patented formula that incorporates the site's approximate average number of unique users per day and its estimated number of page views over the past 3 months.

Alexa has a related country-specific score, which is a calculation of how the website ranks in a given country compared to other pages over the past month.

Updated on: 01-Nov-2020

Recently updated articles

titleimage of Choosing the righ...

Choosing the right SEO for agencies.

Why your agency needs to start selling Pay per result SEO righ...
Last Updated 11 months ago
titleimage of La Tomatina : The...

La Tomatina : The Festival of Food Fight

La Tomatina: The Festival of Food Fight held on the last Wedne...
Last Updated 6 months ago
titleimage of How do I use SEO ...

How do I use SEO to rank my article on ...

To Google, content is king. You must have strong content quali...
Last Updated 2 months ago
Recently updated domain posts
Zoro.to to stream and download Anime movies for free
Anime is popular all around the world, therefore it's no surpr...
Domain Name: Zoro.to
Last updated 24-Oct-2021
MoviesJoy to watch latest movies online
MoviesJoy is a streaming service where you can stream or downl...
Domain Name: Moviesjoy.to
Last updated 24-Oct-2021
Wire making machine manufacturers
S. M. Industries designs manufacture and supplies wire machine...
Domain Name: Wiremachine.in
Last updated 21-Oct-2021
Best Nursing bureau in Noida and Delhi Ncr
Why choose Health Care with Care Health Nursing Pvt. Ltd.? ( F...
Domain Name: Carehealth24x7.com
Last updated 13-Oct-2021
Christmas Countdown - How Many Days Until Christmas
Well Everyone is quite happy when it comes to Christmas. When ...
Domain Name: Xmasapplication.com
Last updated 05-Oct-2021
Career Guru99 for getting the Dream Job
At Career Guru99, they aim to make the education of the masses...
Domain Name: Guru99.com
Last updated 01-Oct-2021
Download Whatsapp Status Video, collection of best whatsapp status
StoryNStatus is a Collection of WhatsApp video statuses that c...
Domain Name: Storynstatus.com
Last updated 26-Sep-2021